Where purchasing decisions are made
Negenmaandenbeurs brings together parents and parents-to-be to discover and compare products and seek expert advice. From pushchairs and nursery furniture to feeding, baby care and toys, visitors are often at a stage in their lives when they are making important purchasing decisions for their growing families. Although online research plays an increasingly important role, the need for personal interaction remains strong. The event gives visitors the opportunity to experience products first-hand, ask questions and engage directly with brands and experts.

Where brand preferences are formed
For brands, Negenmaandenbeurs offers a unique opportunity to connect with consumers at the very moment they are actively researching, comparing and purchasing products. Direct interaction with consumers creates valuable conversations, hands-on product experiences and brand engagement that are difficult to replicate through online channels alone.

De Mini Club continues to grow
De Mini Club will once again be part of the event in 2027. This concept is specifically aimed at parents with children aged one to four and provides a dedicated platform for brands responding to the needs of young families. In this way, Negenmaandenbeurs is broadening its target audience and ensuring that the event remains relevant to parents beyond the baby stage.

Relevant throughout the year
In addition to the four event days, Negenmaandenbeurs is increasingly investing in content, social media and its own communication channels. This enables the brand to remain connected with parents and parents-to-be throughout the year, providing inspiration and information during different stages of parenthood.

Interested in exhibiting?
For more information about participating, please contact Isabel Vermeer at [email protected] or +31 6 106 30 955. More information is available at negenmaandenbeurs.nl/deelnemen.