A cradle or cot provides a safe and comfortable place for a baby to sleep after birth – and parents want to get it right. Most parents still prefer to buy baby bedding new, often from a physical store. However, this group is gradually shrinking as more parents choose to shop online, according to [...]
Minimalist design and play come together in the new Miffy collection by Scoot & Ride. With the Miffy My First, Highwaykick 1 Push & Go and matching helmet, young children can safely explore the world through play. Timeless appeal The new Miffy collection combines Scoot & Ride’s innovative products with the timeless appeal of Miffy. [...]
Children don’t need complicated toys to keep them entertained for hours. Often, it is simple materials and open-ended play that spark their imagination the most. With this in mind, Mushie is expanding its toy collection with a range of new products that encourage children to explore, create and experiment independently. Play Without Limits There [...]
The decline in births is not a temporary dip, but the result of a fundamental change in our society. According to demographer Jan Latten, young people still want to have children, but housing shortages, economic uncertainty and changing relationships are making it increasingly difficult to fulfil that desire. What does this mean for an industry that depends on young families?